Petland Franchise Information
Petland is a franchise for a pet store. It was founded in Chillicothe, Ohio in 1967; a small town with a population of just 23,000 people. Their original store is still there serving the locals.
Their roots keeps them grounded and helps them in building relationships with their customers, franchisees, and suppliers. From this small town, they started franchising in 1971. They now have locations nationwide, and internationally, in Japan, China, Mexico, South Africa, and in Canada. They are now operational for 43 years backed up with their proven effective design and branding: Consistency in branding, graphics, environment, color scheme, and store fixtures.
What do they sell at Petland?
They offer supplies for every pet. They have fish products like heaters, chillers, lighting, hoods, filtration, marine care, pumps, and water conditioners. For the ponds, they have winterizing, UV clarifiers, filter media, nets, liners, and algae control. For small animals, they have waterers, feeders, treats, sticks, toys, habitat accessories, cages, bedding, litter, leashes, and grooming. For reptiles, such as snakes, lizards and the leopard gecko, they have decors, substrates, liners, heating, lighting, harnesses, feeding accessories, hermit crab supplies, and habitats. For the birds, they have cages, stands, treats, toys, nesting, litter, feeders, and waterers. For cats, they have collars, leashes, beds, treats, catnip, bowls, feeders, litter, toys, scratchers, carriers, flea, and tick.
For dogs, they have gates, doors, toys, treats, crates, kennels, groomins, education, clean-up, food, boutique, grooming, and stain and odor control. These are only a few of what they have. They have brands featured such as Nutro, Greenies, Hagen, Tetra, Natural Balance, and Merrick. They also have a membership program that will give members special discounts and coupons.
How do you become a Petland franchisee?
You need to have a net worth of at least $250,000 and a total liquid asset of at least $125,000. Expect to be investing about $299,000 to $1,044,000. Franchise fee is $30,000 with an on-going royalty fee of 4.5%. This is for a renewable 20 year term agreement.
What’s included in the Petland franchise package?
There will be 6 weeks of training with management training on Petland operating system, recruiting and training skills, planning, organizing, buying, merchandising, financial statement analysis, and they will focus on how you will succeed as a franchisee. There will also be hands-on training, inventory control management, sales manager training and Pet Counselor 101. You will also be given support in selecting the perfect site for your business. They have a team of designers who are experts in Petland stores. There would be Supply Chain Support that will help you in the merchandising and distribution network. They also have a financial team that will generate your monthly financial statements to give you a bigger view on your progress. To help you with strategies, you will receive operations support from their business consultants. For marketing, you will be provided a monthly marketing planner to be your guide and this includes access to an exclusive website for franchisee to download marketing materials.
You May Reach Them At:
Address: 250 Riverside St. Chillicothe, Ohio 45601