Kidokinetics is a mobile franchise for a fitness program for children. It was founded in 1995 by Terri Braun.
It started from her passion to find and develop children’s athletic potential. She has been into sports her entire life. She has competed at national and international karate events with a third degree black belt from the traditional Shotokan Karate. She was teaching and training in karate for 20 years. She was also a sports teacher in childhood centers. Terri Braun says that “My greatest joy is to build children’s confidence and develop their love of fitness”. In the process of developing Kidokinetics, she consulted with occupational therapists, physical therapists, youth development counsellors, clinical psychologists, and school directors.
Their programs focus on “confidence – desire – discipline”. Not every child was born with an athletic ability but their goal is to open them up and give them a chance to develop their skills. They help each child reach their individual goals. Another concern that parents have that the program also want to address is the increasing rate of obesity in children. They now have three locations in different states such as Florida, Texas, and North Carolina. They have one location that is company owned.
What programs do they offer at Kidokinetics?
The sports programs are an exposure to a wide range of sports including other physical exercises that are important. They offer these sports programs to preschools and elementary schools. They teach the basics of different sports and other important things they need to know about physical fitness. This is a play-oriented introduction to sports and they feature a different sport each week. This way, the parents and the child can decide on what fits them best.
The enrichment programs are usually held in private schools, preschools, elementary schools, community centers, parks, hotels, summer camps, health centers, and gyms. A session lasts for about 45 minutes and conducted with 15 children and one coach. To boost a child’s confidence, they give a certificate for the “Kid of the Week”. They also have programs that are designed to bring the child closer to their parents. For children who are 18 to 36 months old, they have the Mommy and Me and Daddy and Me programs.
Costs and requirements on running a Kidokinetics franchise
Expect to be investing about $42,000 to $57,000. The Kidokinetics franchise fee is $30,000 with an on-going royalty fee of 7%. This is for a renewable five year term agreement. This franchise can be run from home. They do not allow absentee ownership.
What is included in the franchise package?
There will be training for you and up to two assistants at the headquarters. It will be focused on operations, administrative, and sales and marketing. There would also be hands-on training and a trainer will be available to you to help you launch your location. You will have exclusivity in your territory. You will be provided an operations manual that contains everything you will need to run your franchise. For marketing support, you will have access to the trademarked name and logo, marketing plans and strategies, and marketing materials that are professionally designed.
Kidokinetics Contact Details
You may reach them at:
Address: 304 Indian Trace, #121 Weston, Florida 33326