Wild Bird Centers of America Franchise Information
Wild Bird Centers of America is a franchise for a bird supply retail store. It was founded George H. Petrides, Sr. in Washington, D.C. in 1985.
He opened the fist Wild Bird Center in Cabin John, Maryland. The first location was also where he first started developing patents for his wild bird products. In December of 2010, they received their first major award in Canada from Westshore Chamber of Commerce. In January of 2011, they exceeded their “Green Initiatives” goal. They set their goal on reducing their carbon footprint by 25% but on their 2th anniversary, they have reduced it by 50%. Part of this program is their 100% biodegradable bags and their 100% recyclable Trade-dress carpeting.
In February of 2011, they partnered with Charley Harper Art Studio to use their art as part of their new in-store branded look. On this same month, they joined Birdstars.org who is a leading organization in bird education. The founder, George H. Petrides, Sr. was awarded “Citizen Award for Exceptional Service” for his efforts in supporting and contributing to the U.S. Fish & Wildlife Service. Wild Bird Centers proudly published the first book on the History of Wild Bird feeding Hobby. Because of all these success, they now have over 100 outlets in 30 states in the US and provinces in Canada.
What products do they offer at the Wild Bird Center of America?
They have pieces of art from Charley Harper with prices ranging from $14 up to $90. They have baffles, bird baths, and other accessories like the bird bath heater. They have bird seeds and food such as nectar, seed cakes, and suet cakes.
They also have books and multimedia like Feeding Wild Birds: A Short History in America, Peterson Field Guide Eastern and Central America, and the iFlyer System – Bird Scanning Wand. For children, they have Charley Harper books like the ABC book, 123 book, and puzzles; and Charley Harper stuffed toys like Audubon Bird – Great Horned Owl, Audubon Bird – Black-capped Chickadee, and Audubon Bird – Northern Cardinal. They also have chimes, clothing like the booney hat, different kinds of feeders, nest boxes, binoculars, and weather instruments.
Costs and Requirements Associated with Running a Wild Bird Centers of America Franchise
You need to have a net worth of $150,000 and a total liquid asset of at least $33,000 to $50,000. Expect to be investing about $94,000 to $150,000. Franchise fee is $23,000 with an on-going royalty fee of 3.5% to 5.5%. This is for a renewable 10 year term agreement.
What’s included in the franchise package?
There will be 6 days training at the headquarters, 2 days at your location, annual 3 day convention and optional additional trainings. For on-going support, you will be receiving newsletters, attend meetings, a toll-free number, assistance in the grand opening, internet, occasional field evaluations, and access to purchasing cooperatives. For marketing, there would be co-op advertising, ad slicks, regional and national advertising.
You May Reach Them At:
Address: 7370 MacArthur Blvd. Glen Echo, Maryland 20812
Phone: (800)945-3247or (301)229-9585